.: branding tools
A unique and identifiable symbol, association, name or trademark which serves to differentiate competing products or services. Stengthening your unique brand is critical to the health of your Marketing strategy. Your brand can be augmented through awareness programs to target customers, brand extensions, and brand expansions to a larger market base.
Lauer Marketing can conduct a comprehensive audit to assess how your brand is perceived by customers or potential customers in the marketplace.
We will evaluate all existing branding activities, identify your brand essence and brand attributes, and then determine the value of your brand equity. These variables will be analyzed to help yyou develop a brand identity that relates to your overall vision for your company.